5. Advertisement Writing . Guided Writing I

 

5. Advertisement

Advertisement is a notice giving information about a job a company or an organization offers. It is the section in a newspaper with small advertisements arranged in groups according to their subject, that are placed by people or small companies who want to buy or sell something, find or offer a job, etc.

Here are some tips to students for writing an advertisement for different posts:

 Think of the nature of advertisement headline you are supposed to write.

 The headline should be written in bold and capital letters. The common headlines

found practiced so far are: VACANCY, VACANCY ANNOUNCEMENT, WANTED,

WANTED IMMEDIATELY, WANTED URGENTLY, EMPLOYMENT OPPORTUNITY,

CAREER OPPORTUNITY, JOB OPPORTUNITY, EXPRESSION OF INTEREST, URGENTLY

REQUIRED, etc.

 Write a brief introduction of the organization.

 State the vacant post(s) required.

 Cite the qualification required for the post(s).

 Declare the experiences and requirements required for the post(s).

 Point out the major duties and responsibilities to be fulfilled by the selected

candidate(s).

 Talk about the salary and allowances facilities for the selected candidate(s).

 State the required documents that need to be submitted along with the

candidature.

 Indicate the cutoff date to submit the application.

 Write the address to submit the candidature.

 Write who are encouraged to apply for the post.

 Write when will be the written test and interview.

 Mention how should the candidate(s) apply for the post.

Examples:

1. A vacancy announcements for Machine Operator.

  2. A Vacancy Announcement for the Post of the Academic Coordinator

 3.Vacancy announcement of Nepal Life Insurance

4. Teacher wanted

5. Vacancy announcement for science lab teacher

Exercises:

1.    1. Write an advertisement for any product you like most approximately in 100 words using following clues:

Clues: Name of the product- special features- slogan- offers- name of the manufacturer.

2.    2. As  a principal of school, prepare advertisements for the post of an English teacher about 100 words.

Clues: Name and introduction- required post- required qualification- experience- deadline- ways to send application- address to send application- salary- selection process- preferences.

3.    3. Suppose that you are CEO of Supreme Group. You need an Office Assistant. Draft a vacancy announcement for the post. Include these clues:

Clues: Office Assistant - +2 passed- salary- deadline- documents- other necessary information etc.

4.    4. Suppose that you are the manager of a company. You are in need of a sales boy to sell the products of the company. Write an advertisement for the post of a Sales Boy.

5.    5. Suppose that you are the owner of a restaurant. You are in need a waiter in your restaurant. Write an advertisement for the post of a Waiter.